Title page for ETD etd-04302010-121841


Type of Document Master's Thesis
Author Newport, Lindsay Nicole
Author's Email Address lnewpo1@lsu.edu, lnewport@gmail.com
URN etd-04302010-121841
Title The Effects of Comedic Media Criticism on Media Producers
Degree Master of Mass Communication (M.M.C.)
Department Mass Communication
Advisory Committee
Advisor Name Title
Xenos, Michael A. Committee Chair
Hamilton, John Maxwell Committee Member
Scholl, Rosanne Committee Member
Keywords
  • CNBC
  • soft news
  • political comedy
  • cynicism
  • Daily Show
  • Jon Stewart
  • Jim Cramer
  • Mad Money
Date of Defense 2010-03-29
Availability unrestricted
Abstract
Leaning heavily on the media criticism and soft news literatures, the study analyzed comedic media criticism and the effect (if any) it has on the practices of media producers by studying a early 2009 exchange between The Daily Show host Jon Stewart and Mad Money with Jim Cramer host Jim Cramer. In the exchange, Stewart criticized the financial advice Cramer doles out on Mad Money, suggesting that Cramer perhaps knowingly leads his viewers astray with ill-advised stock tips. A quantitative content analysis of claims (N=510) pulled from Mad Money transcripts both before and after Stewart’s criticism of Cramer revealed little to no evidence that Stewart’s jabs had an impact on Cramer’s work. Discussion of what the study’s results mean for the relationship between viewers, their attitudes, the news media, and democracy followed, with a special emphasis placed on the possible link between media criticism and cynicism development.
Files
  Filename       Size       Approximate Download Time (Hours:Minutes:Seconds) 
 
 28.8 Modem   56K Modem   ISDN (64 Kb)   ISDN (128 Kb)   Higher-speed Access 
  newport_thesis.pdf 280.73 Kb 00:01:17 00:00:40 00:00:35 00:00:17 00:00:01

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